Link Building

105, 2014

Brands & the Future of Links

By |Link Building, SEO|

When Google noticed that people were using links to take advantage of their algorithm, they starting rolling out a series of their friendly animal named changes. Some sites got punished. A lot of links got ignored. And then what?

The short answer is that content and link strategies now focus on quality over quantity. Links from […]

503, 2014

Everything You Need To Know About Link Building In Two Minutes

By |Content Marketing, Link Building, Online Marketing|

There are two kinds of people who are afraid of link building in 2014.

People who ignore link building until Matt Cutts has something to say about paid links and press releases
People who thought paid link strategies were ever a guaranteed, long term strategy for gaming the system

And, wherever there’s fear, there’s yet another group of […]

2412, 2013

Link Building in 2013

By |Link Building, SEO|

2013 was an important year with a lot of changes in regards to link building strategies. Links have been, and always will be important. “How Link Building Changed in 2013” by Julie Joyce breaks down some important topics, in link building this year, such as:

disavowing links
requesting reconsideration
cleaning up your links

People have always talked about it, […]

1208, 2010

The Importance of Links

By |Link Building, SEO|


Link popularity has long been the basis of Google’s entire organic search engine ranking algorithm.  That is, if you wanted to rank well in Google, you had to get a lot of high quality sites to link to your site.  The logic was that if someone was willing to link away from […]