Search Engine Marketing

506, 2014

Google to Mobile-ize New Search Engine Results

By |Business, Google, Mobile, Search Engine Marketing, SEO|

If you have been reading the blog posts here at TwentySix2, you have likely been hit over the head many times with a simple idea, three words long.
Mobile. Is. Important.

Have you been out in public lately? Just about everyone is staring at a phone screen, no matter where you look. Public is starting to feel […]

2504, 2014

Atlanta Digital Marketing Agency Ad Spend is on the Rise

By |B2B Websites, Blogs, Business, Local Search, Online Marketing, Paid Search, Search Engine Marketing, Social Media|

As anyone in digital marketing will tell you, there have been lots of changes in SEO as well as paid search and display advertising in the past year. As an Atlanta digital marketing agency, continue to ride the wave while asking questions such as: “What will Google take away next?” “What platforms strategies or campaigns […]

1004, 2014

Google Begins to Limit Paid Search Data – CUE THE JAWS THEME!!

By |Google, Paid Search, Search Engine Marketing, SEM Tools|

Search marketers have been quite unsettled for a while now as Google has limited the amount of data available in Google Analytics. They have done so to “protect the privacy” of their users who use the Search Engine while logged in under a Google account. What used to be a wealth of keyword-specific data in […]

2802, 2014

SEO Tips: Overwhelmed By Your Site Audit???

By |B2B Websites, Blogs, Ecommerce, Google, Search Engine Marketing, SEM Tools, SEO, Tools, Uncategorized|

In digital marketing a lot of success related to a website is based on how well it performs and how well a SERP can crawl each page. Interestingly enough, it is not just about SEO title tags, meta descriptions, keyword density, link building and image alt tags anymore. Obviously content quality, schema.org markups and site […]

1102, 2014

Now that’s what I’m talking about! Bing Ads offers better data with a reporting update

By |Business, Ecommerce, Online Marketing, Paid Search, Search Engine Marketing, SEM Tools|

In an age where online marketers are finding it harder and harder to pinpoint data and gather worthwhile statistics, Bing Ads has given the industry a nice little boost by announcing an update on their reporting capabilities.

This mostly effects conversion data, making it more robust and easier to use by adding the full set of […]

1001, 2014

The Naked Brand, SEO, and Success

By |Content Marketing, Online Marketing, Reputation Management, Search Engine Marketing, SEO|

We all know that the claims of traditional SEO death are about 50% bull. The question is which 50%, and what does it mean for your company’s opportunities to make money through the internet?

While I’ve got some strong opinions on the subject, it’s not always been easy to explain things to clients and prospects. That […]

301, 2014

Trends and Opportunities in Digital Marketing Strategy

By |B2B Websites, Blogs, Ecommerce, Google, Keyword Research, Local Search, Online Marketing, Paid Search, Search Engine Marketing, SEM Tools, SEO, Tools, Website Analytics|

Being that digital marketing is essentially inbound marketing in the truest form, analyzing trends and creating a digital marketing strategy for a client based on collected data from user engagement is the crux of the biscuit. Google also offers some pretty great information to use for this purpose through Think Insights.

This past year we saw a […]

3112, 2013

Predictions for Mobile SEO in 2014

By |B2B Websites, Blogs, Ecommerce, Google, Local Search, Online Marketing, Search Engine Marketing, SEO, Social Media|

As my colleagues and I begin to explore the “what” and “how” of SEO while moving into 2014, we realize that there is still a valuable industry “mobile” oriented discussion at hand for digital marketers. We have been optimizing for mobile through the construction of mobile sites and responsive design as well as engaging with social […]

2510, 2013

Why Your Search and Social Need to Align

By |Blogs, Content Marketing, Google, Online Marketing, Search Engine Marketing, SEO, Social Media|

The US economy and corporate structure has evolved to a point where specialization is the norm. Specific jobs and tasks can call for specific contractors, and while this specialization allows your company to operate with a higher chance of expertise in a given field, it can often lead to miscommunication and loss of synchronicity in […]

2608, 2010

Google Reinforces the Importance of Social Media with Realtime Search

By |Google, Online Marketing, Search Engine Marketing, SEO, Social Media|

As you would assume from the name, Google Realtime Search provides search results in real-time with a dynamic stream of content from across the Web, live and automatically updating instantaneously.

What Realtime Search does is,

gather news stories,
blog posts,
updates from social networks
and it presents them in a constantly refreshing stream

How it Helps You:

Cut through the noise
Beat journalist […]