TwentySix2 Marketing Blog

Forums are these wonderful little creations that open up all sorts of topics to anyone with a question or just gathering information. They are usually niche-oriented because a forum that catered to all the questions anyone needed answered would be called the “Chaos forum.”

SEO is one of those industries that you can’t really learn everything about because it is constantly changing. I began my job a while ago and I still struggle to keep up with all the new lingo, tips and tactics that SEOers come up with daily. So, I go to a forum to check out latest news and happenings.

Do not be afraid of them! Forums are a way for everyone to advance their knowledge of a subject. If you ask a question and let current users know you are new, they will most always be kind to you and offer some REALLY great advice (just make sure your post is original. Sometimes they get a little miffed at repeated questions, which is understandable).

So without further ado, here are my top picks for SEO forums to get started in:

Guaranteed, any question you have has already been asked in one of these places, so do a little digging, read the posts and comments and you’ll probably come out of the forum way more educated than you were going in and good luck! –>

Webstie analytics tools, like Omniture (the tool we use) and Google Analytics (a free tool), are meant to help companies look at their website traffic and analyze the data in order to make good business decisions about marketing and website usability / design.

Website analytics software can tell you things like:

• How many visitors you get (unique visitors, repeat visitors)
• Who your visitors are (what country, what state)
• Where your visitors come from (search engines, other websites, email)
• What they do when they get to your site (pages they click, where they exit)
• If they perform the desired ‘call to action’ (buy, fill out a form, sign up)

I recently worked with two very large Fortune 500 clients (we still love small business customers too) who had over $5 million each invested in website analytics technology that did not work. Their IT guy made excuses and blamed it on his predecessors. The software vendor blamed it on the hardware configuration and the old IT guy. My thought was “Hey, who gives a damn. Someone give me the $5 million back right now.”

If I paid someone $5 million, I assure you the damn thing better work, or I would be getting my money back. By the way, if you want to give me $5 million and get nothing in return, I could write this blog from the beach instead of my office! Sometimes big companies amaze me!
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